Brand image counts for everything in business. First impressions can often make or break your hopes of securing a conversion. Likewise, letting appearances slip can cause you to lose loyal clients. Needless to say, keeping up appearances should be a top priority. Here are five simple steps to help you sustain a favorable impression. Look […]

So, your idea has turned out to be more successful than you thought, and now you are managing a small business. Congratulations! However, the learning curve never flattens, and you might find out that you are not as well-versed in handling employees. After all, you are an entrepreneur, not a human resources expert! So how […]